OttoWeb
Intelligent Automation 4.9 Google Rating

Automate everything that repeats.
Focus on what matters.

Your team spends hours on repetitive tasks: copying data between systems, sending emails, generating reports, manual checks. We automate all of that. You reclaim your time and focus on what brings real value to your business.

Free Consultation
We respond within 2h
Custom solutions
200+
Projects Delivered
25+
Years of Experience
50+
Active Clients
4.9
Google Rating

From manual processes to automation in 4 steps

We identify, design, implement and optimize — you just validate.

1

Process audit

We analyze your workflows, identify repetitive tasks and calculate the automation potential and estimated ROI.

2

Automation design

We design the automated workflows, choose the right tools (Zapier, Make, custom) and define triggers and actions.

3

Implementation & Testing

We build the automations, connect them with your systems and rigorously test every scenario before go-live.

4

Launch & Monitoring

We activate the automations, monitor operations and continuously optimize based on real usage data.

Your team loses hours
on tasks that repeat daily

Studies show that an average employee spends 40% of their time on repetitive administrative tasks. That means 2 out of 5 working days lost on copy-paste, sending emails, data entry and report generation. Time that could be invested in value-added work.

Copy-paste between different systems

Data from ERP copied to Excel, from Excel to CRM, from CRM to reports. Hours lost and risk of errors with every manual transfer.

Manual emails and follow-ups

Order confirmations, reminders, follow-ups — sent manually, one by one, with the risk of forgetting someone.

Manually generated reports

At the end of every day/week, someone loses hours gathering data from multiple sources to create a report. Which will already be outdated tomorrow.

Costly human errors

Typos, skipped rows, wrong calculations — inevitable errors when work is manual and repetitive. Every error costs time and money.

Two scenarios. You choose.

Without automation

It's Monday morning. Ana from the sales department opens 4 tabs: email, CRM, ERP and Excel. She copies Friday's orders from email to CRM, then to ERP for invoicing, then to Excel for the weekly report. By 11:00 she's done, exhausted and bored. Tomorrow she'll start all over again.

Ana is paid to sell, but spends 3 hours a day on administrative tasks. The real cost? Missed sales and a frustrated employee.

With automations from OttoWeb

It's Monday morning. Ana checks the dashboard: all Friday's orders were automatically processed in the CRM, sent to ERP for invoicing, and the weekly report was generated and emailed at 7:00. By 9:00 Ana is already on calls with new clients.

Same tasks, zero manual effort. Ana does what she does best: sell. Department productivity increased by 40%.

What would your team do with 40% more free time?

I want to automate

What processes we can automate

From simple workflows to complex system integrations.

Automated Workflows

Automatically triggered action sequences: when an order comes in → generate invoice → send confirmation email → notify the store → update stock. All without human intervention.

System Integrations

We connect applications that don't "talk" to each other: CRM with ERP, email marketing with eCommerce, accounting with banking. Data flows automatically, without copy-paste.

Automated Email & Communication

Order confirmations, welcome series, sales follow-ups, payment reminders, expiration notifications — all sent automatically at the right time, personalized for each recipient.

Automatic Reports

Sales, inventory, performance, marketing reports — automatically generated daily/weekly/monthly and sent via email or Slack. Always up to date, zero manual effort.

Data Synchronization

Products, prices, stock, customers — synchronized in real time across all your platforms. Change in one place, it updates everywhere. Zero discrepancies.

Notifications & Alerts

Minimum stock alerts, new order notifications, late payment alerts, task reminders — you receive notifications via email, SMS or Slack exactly when you need them.

Automatic Invoicing

Invoices automatically generated with every sale, sent to the customer via email, recorded in accounting. Integration with SmartBill, Oblio, FGO and others.

HR Automations

Automatic onboarding of new employees, document collection, electronic signatures, evaluation reminders, time tracking and worked hours reporting.

Automated Task Management

Tasks automatically created from emails or forms, assigned to the right person, with deadlines and reminders. Nothing gets lost anymore.

Automations tailored to each department

Each department has specific processes that can be automated.

Sales & CRM

  • Lead scoring and prioritization
  • Automatic prospect follow-up
  • Automatically generated quotes
  • Pipeline updates in CRM
  • Deal closing reminders
  • Automated sales reports

Marketing

  • Automated welcome email series
  • Nurturing sequences
  • Social media scheduling
  • Lead capture & CRM sync
  • Automated campaign reports
  • Remarketing triggers

Customer Support

  • Automated ticketing from email
  • Ticket classification and routing
  • Automated FAQ responses
  • Automatic SLA escalation
  • Post-resolution satisfaction surveys
  • Knowledge base updates

Finance & Accounting

  • Automatic invoicing
  • Payment reconciliation
  • Due date reminders
  • Bank statement import
  • Automated financial reports
  • Cash flow notifications

Operations & Logistics

  • Automatic order processing
  • Courier AWB generation
  • Tracking and notifications
  • Minimum stock alert
  • Inventory synchronization
  • Automated delivery reports

HR & Admin

  • Automated onboarding
  • Employee document collection
  • Time tracking and hours reporting
  • Periodic evaluation reminders
  • Electronic signatures
  • Automated exit process

Automations thatwork in reality.

Part of the groupBrandnest, OttoWeb doesn't implement automations "for the sake of automation". We analyze the ROI of each process, prioritize those with maximum impact and build solutions that actually solve real problems — not impressive demos that break in production.

We work with leading automation platforms — Zapier, Make (Integromat), n8n, Power Automate — but also with custom solutions when standard tools aren't enough. We choose based on your needs, not our preferences.

Local team, direct support: when something doesn't work or you want to add a new automation, you talk directly to the people who built the system. No tickets, no waiting.

ROI calculated before implementation

We don't implement anything without calculating how many hours/lei you save. If the ROI doesn't justify the investment, we tell you.

Rigorous testing before go-live

Every automation is tested on real scenarios and edge cases. We don't launch anything that could "let through" errors in production.

Monitoring and alerting included

Automations run on their own, but we see when something isn't working. You get an alert before it affects the business.

Complete documentation

Every automation is documented: what it does, when it triggers, what to check if it doesn't work. Your team understands the system.

What your business gains with automation

Concrete, measurable results from the first month.

10-20 hours/week saved

Repetitive tasks that consumed hours now complete themselves. Your team reclaims time for value-added work.

Zero human errors

Automation eliminates typos, omissions and inconsistencies. The same data, processed perfectly every time.

10x faster reaction time

A customer sends an order and receives confirmation in 2 seconds, not in 2 hours when "colleagues see the email". Instant reaction, non-stop.

Reduced operational costs

Less time on administrative tasks = less money spent on overhead. Automation pays for itself in a few months.

Scalability without hiring

Order volume doubled? Automations process 2x more without hiring anyone. Grow without proportional overhead.

Happier employees

Nobody dreams of doing copy-paste all day. When you eliminate boring tasks, the team feels valued and stays motivated.

Everything you get in every automation project

From audit to implementation and ongoing support — transparent, no surprises.

Process audit and opportunity identification
Estimated ROI calculation for each automation
Workflow design and flow diagram
Automation platform setup (Zapier/Make/custom)
Automation implementation and configuration
Integrations with your existing systems
Rigorous testing with real scenarios
Error handling and fallbacks
Monitoring and alerting configured
Automation monitoring dashboard
Complete documentation and diagrams
Team training for usage and troubleshooting
30 days free support after launch
Optimizations based on feedback
ROI report after the first month
Recommendations for future automations

You get more than just automations

Every project includes these bonuses at no extra cost.

FREE

Complete process audit

We analyze all your business processes and identify the top 10 automation opportunities with calculated ROI for each.

Value: 400 EUR
FREE

Monitoring dashboard

Visual panel where you see all automations: how many ran, status, errors if any, accumulated time savings.

Value: 300 EUR
FREE

Automation playbook

Personalized guide with all implemented automations, how they work, how to test them and what to do if something doesn't work.

Value: 250 EUR
FREE

ROI report at 30 days

After the first month, you receive a report with hours saved, errors avoided and actual vs. estimated ROI. Concrete data, not assumptions.

Value: 200 EUR

Total bonus value: 1,150 EUR — included free in your project

How much does it cost younot to automate?

Let's calculate the cost of manual processes for a small team:

Hours/week on repetitive tasks (per employee): ~6 hours
Average cost per hour of an employee: ~50 RON/hour
Employees with repetitive tasks: 4 people
Monthly cost of manual tasks: ~4,800 lei / month
Annual cost of avoidable manual work: ~57,600 lei / year

And that doesn't include the cost of human errors (wrong invoices, missed orders, unhappy customers), the time lost fixing them, or the opportunity cost of employees who could do value-added work instead of copy-paste.

Automation is not a whim — it's a competitive necessity. The question is: do you want to pay people to do what a robot can do, or to do what only humans can do?

What your business looks like with automations implemented

It's Monday morning. The dashboard shows: 127 orders automatically processed over the weekend, invoices issued, AWBs generated, confirmations sent. Your team only checks the exceptions (3 cases that required manual attention).

The weekly report arrived in the inbox at 7:00 — generated on its own, with all data updated. Nobody spent hours gathering numbers from 5 different systems. The CRM is updated in real time, without anyone entering data manually.

The sales team makes 40% more calls — the time freed from manual processing is now invested in what matters: customer relationships.

You didn't buy software. You bought time. And time is the only resource you can't produce more of.

What clients say who automated their processes

Don't take our word for it. Read their experiences.

“We turned to OttoWeb for automating internal processes. The results exceeded expectations — productivity increased by 300%. Tasks that took hours now complete themselves. I recommend them with full confidence.”
Mihai Dumitrescu Operations Director
“Automating invoicing and reports saved us over 15 hours per week. Our accountant now does financial analysis instead of data entry. The investment paid for itself in 2 months.”
Ana Georgescu CFO, distribution company
“The integration between the online store, ERP and couriers completely eliminated order processing errors. Before we had 2-3 mistakes per day, now zero. Customers receive instant confirmations and automatic tracking.”
Radu Marin eCommerce Manager
“Automated workflows for customer follow-ups increased the sales team's conversion rate by 35%. Leads no longer get lost, follow-ups go out on time and we have complete visibility in the CRM.”
Cristina Ionescu Sales Director

Frequently asked questions about automations

Answers to the most common questions about process automation.

We choose based on your needs: Zapier for simple and fast integrations, Make (formerly Integromat) for more complex workflows, n8n or custom solutions for special cases. The criteria: what systems to connect, logic complexity, budget and hosting preferences (cloud vs. self-hosted).

Yes, in the vast majority of cases. Automation platforms have native integrations with 5000+ applications: CRMs (HubSpot, Salesforce, Pipedrive), ERPs (SAP, Odoo), eCommerce (WooCommerce, Shopify), accounting (SmartBill, Oblio), email marketing and many more. For systems without native integration, we build custom connectors via API.

It depends on complexity. Simple automations (email follow-up, notifications) can be ready in 1-2 weeks. System integrations and complex workflows take 3-6 weeks. Large-scale automation projects can take 2-3 months. We set the exact timeline after the initial audit.

We implement error handling and alerting for every automation. If something doesn't work (e.g.: an API doesn't respond), the automation automatically retries and sends us an alert. We have backups and fallbacks configured. Plus, during the free support period, we intervene immediately for any issue.

It depends on the chosen platform. Zapier and Make have monthly subscriptions based on automation volume (from $20/month). For self-hosted solutions (n8n, custom), there are no subscription costs, only hosting. We present all costs upfront before you make a decision, no surprises.

Yes, we offer training for your team for simple changes (changing email text, adding recipients, adjusting conditions). For complex automations or new integrations, we recommend working together to avoid errors. We also offer monthly maintenance packages for ongoing changes.

Absolutely. The platforms we use (Zapier, Make) are GDPR compliant and have enterprise security certifications. Data is encrypted in transit and at rest. For clients with strict requirements, we offer self-hosted solutions where data stays 100% on your servers.

The price varies depending on the number and complexity of automations. A simple project (2-3 automations) can cost a few hundred euros. Complex projects with multiple integrations and advanced logic can be larger investments. We offer free consultation with audit and estimated ROI before you make a decision.
We accept a maximum of 3 new automation projects per month

Are you ready to automate repetitive processes?

The initial consultation is free. We audit your processes, identify automation opportunities and calculate the estimated ROI — no obligations.

No Hidden Costs We Respond Within 2 Hours Max No Obligations
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